Home › California › ZIP 92503

Food Truck Market: ZIP 92503

Opportunity Score

61 / 100 Good

Based on walkability, population density, income levels, and food truck competition.

Market Profile

ZIP 92503 sits in the above-average walkability at 13.0/20 on the EPA index. Median income runs 23% above the national median — $91,523 vs. $74,580 nationally. High foot traffic and real purchasing power make this one of the stronger food truck markets in the country. The tradeoff: commissary kitchen rates and permit fees are elevated to match.

Market Summary

ZIP 92503 is an urban area with moderate foot traffic. with a population of 88,242 and household incomes above the national median ($91,523). The area has 130 restaurants and just 3 food trucks — low competition with strong demand signals.

Area Profile

88,242

Population

$91,523

Median Income

+23% vs. national

Urban

Area Type

13.0/20

Foot Traffic

Walkable

Median Age: 34.7 — mixed-age market, broad menu appeal.

College-Educated: 13.5% — value-focused market, keep prices competitive.

Competition

Food service establishments in ZIP 92503.

Food Trucks

Low competition — room to establish

0.3 per 10K residents

Sit-Down Restaurants

6.5 per 10K residents

Fast Food / Counter

8.3 per 10K residents

What this means: Food trucks are 2.3% of the food scene here (3 trucks vs. 130 restaurants). Mobile food is underrepresented — customers have few options.

Operating Costs

Local cost levels affect commissary kitchen rates, permits, and event vendor pricing.

$2,450

2BR Fair Market Rent

$1,801

Median Gross Rent

$560 K

Median Home Value

Bank Branches

$2.1 M deposits

Commissary estimate: This is a high-cost area. Monthly commissary kitchen rentals typically run $290–$490 in markets like this.

What to Expect Here

Fixed Location Beats Roaming

High-foot-traffic areas reward consistency. If you can secure a recurring spot near offices or transit stops, build your weekly schedule around it. Regular customers drive more revenue than novelty seekers.

Low Competition, Proven Demand

Only 3 food trucks registered here against 130 restaurants. Dining demand is proven and truck competition is minimal. This is a strong setup.