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Food Truck Market: ZIP 98513

Opportunity Score

64 / 100 Good

Based on walkability, population density, income levels, and food truck competition.

Market Profile

ZIP 98513 sits in the above-average walkability at 10.7/20 on the EPA index. Median income runs 52% above the national median — $113,053 vs. $74,580 nationally. High foot traffic and real purchasing power make this one of the stronger food truck markets in the country. The tradeoff: commissary kitchen rates and permit fees are elevated to match.

Market Summary

ZIP 98513 is an urban area with moderate foot traffic. with a population of 38,017 and household incomes well above the national median ($113,053). The area has 3 restaurants and just 3 food trucks — low competition with strong demand signals.

Area Profile

38,017

Population

$113,053

Median Income

+52% vs. national

Urban

Area Type

10.7/20

Foot Traffic

Walkable

Median Age: 38.2 — mixed-age market, broad menu appeal.

College-Educated: 22.4% — value-focused market, keep prices competitive.

Competition

Food service establishments in ZIP 98513.

Food Trucks

Low competition — room to establish

0.8 per 10K residents

Fast Food / Counter

0.8 per 10K residents

What this means: Food trucks are 50.0% of the food scene here (3 trucks vs. 3 restaurants). Well-established truck culture — you'll need a strong concept to stand out.

Operating Costs

Local cost levels affect commissary kitchen rates, permits, and event vendor pricing.

$1,967

Median Gross Rent

$470 K

Median Home Value

What to Expect Here

Fixed Location Beats Roaming

High-foot-traffic areas reward consistency. If you can secure a recurring spot near offices or transit stops, build your weekly schedule around it. Regular customers drive more revenue than novelty seekers.

Low Competition, Proven Demand

Only 3 food trucks registered here against 3 restaurants. Dining demand is proven and truck competition is minimal. This is a strong setup.