Home › New Jersey › ZIP 07072

Food Truck Market: ZIP 07072

Opportunity Score

83 / 100 Excellent

Based on walkability, population density, income levels, and food truck competition.

Market Profile

ZIP 07072 sits in the top walkability tier at 15.1/20 on the EPA index. Median income runs 27% above the national median — $94,854 vs. $74,580 nationally. High foot traffic and real purchasing power make this one of the stronger food truck markets in the country. The tradeoff: commissary kitchen rates and permit fees are elevated to match.

Market Summary

ZIP 07072 is an urban area with high foot traffic. with a population of 6,343 and household incomes above the national median ($94,854). There are 21 restaurants here but no registered food trucks — an untapped market with proven dining demand.

Area Profile

6,343

Population

$94,854

Median Income

+27% vs. national

Urban

Area Type

15.1/20

Foot Traffic

Very Walkable

Median Age: 44.0 — older demographic, may prefer sit-down options.

College-Educated: 23.2% — value-focused market, keep prices competitive.

Competition

Food service establishments in ZIP 07072.

Sit-Down Restaurants

17.3 per 10K residents

Fast Food / Counter

15.8 per 10K residents

Operating Costs

Local cost levels affect commissary kitchen rates, permits, and event vendor pricing.

$2,060

2BR Fair Market Rent

$1,503

Median Gross Rent

$520 K

Median Home Value

Bank Branches

$52 K deposits

Commissary estimate: This is a high-cost area. Monthly commissary kitchen rentals typically run $250–$450 in markets like this.

What to Expect Here

Fixed Location Beats Roaming

High-foot-traffic areas reward consistency. If you can secure a recurring spot near offices or transit stops, build your weekly schedule around it. Regular customers drive more revenue than novelty seekers.