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Food Truck Market: ZIP 11735

Opportunity Score
91 / 100 Excellent
Based on walkability, population density, income levels, and food truck competition.

Market Profile

ZIP 11735 sits in the above-average walkability at 14.7/20 on the EPA index. Median income runs 96% above the national figure — $146,190 vs. $74,580 nationally. High foot traffic and real purchasing power make this one of the stronger food truck markets in the country. The tradeoff: commissary kitchen rates and permit fees are elevated to match.

Market Summary

ZIP 11735 is an urban area with moderate foot traffic. with a population of 32,778 and household incomes well above the national median ($146,190). There are 110 restaurants here but no registered food trucks — an untapped market with proven dining demand.

Area Profile

32,778
Population
$146,190
Median Income
+96% vs. national
Urban
Area Type
14.7/20
Foot Traffic
Very Car-Dependent
Median Age: 40.8 — older demographic, may prefer sit-down options.
College-Educated: 32.7% — balanced market for quality & value.

Competition

Food service establishments in ZIP 11735.

55
Sit-Down Restaurants
16.8 per 10K residents
55
Fast Food / Counter
16.8 per 10K residents

Operating Costs

Local cost levels affect commissary kitchen rates, permits, and event vendor pricing.

$2,480
2BR Fair Market Rent
$2,285
Median Gross Rent
$570 K
Median Home Value
10
Bank Branches
$2.6 M deposits
Commissary estimate: This is a high-cost area. Monthly commissary kitchen rentals typically run $300–$500 in markets like this.

What to Expect Here

Fixed Location Beats Roaming

High-foot-traffic areas reward consistency. If you can secure a recurring spot near offices or transit stops, build your weekly schedule around it. Regular customers drive more revenue than novelty seekers.

Data sources

U.S. Census Bureau (ACS, ZBP) · HUD Fair Market Rents · EPA Walkability Index · USDA RUCA · IRS SOI · FDIC Summary of Deposits