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Food Truck Market: ZIP 15209

Opportunity Score
80 / 100 Excellent
Based on walkability, population density, income levels, and food truck competition.

Market Profile

ZIP 15209 has strong foot traffic at 17.0/20 on the EPA walkability index. Income near the national average ($80,221). Lunch and quick-service formats do well here. Premium pricing is harder to sustain than in high-income urban cores — keep your menu math tight.

Market Summary

ZIP 15209 is an urban area with high foot traffic. with a population of 11,769 and household incomes above the national median ($80,221). There are 11 restaurants here but no registered food trucks — an untapped market with proven dining demand.

Area Profile

11,769
Population
$80,221
Median Income
+8% vs. national
Urban
Area Type
17.0/20
Foot Traffic
Very Walkable
Median Age: 45.5 — older demographic, may prefer sit-down options.
College-Educated: 28.3% — balanced market for quality & value.

Competition

Food service establishments in ZIP 15209.

5
Sit-Down Restaurants
4.2 per 10K residents
6
Fast Food / Counter
5.1 per 10K residents

Operating Costs

Local cost levels affect commissary kitchen rates, permits, and event vendor pricing.

$1,240
2BR Fair Market Rent
$1,042
Median Gross Rent
$220 K
Median Home Value
2
Bank Branches
$76 K deposits
Commissary estimate: This is a moderate-cost area. Monthly commissary kitchen rentals typically run $150–$350 in markets like this.

What to Expect Here

Fixed Location Beats Roaming

High-foot-traffic areas reward consistency. If you can secure a recurring spot near offices or transit stops, build your weekly schedule around it. Regular customers drive more revenue than novelty seekers.

Data sources

U.S. Census Bureau (ACS, ZBP) · HUD Fair Market Rents · EPA Walkability Index · USDA RUCA · IRS SOI · FDIC Summary of Deposits