Home › Virginia › ZIP 22311

Food Truck Market: ZIP 22311

Opportunity Score

73 / 100 Good

Based on walkability, population density, income levels, and food truck competition.

Market Profile

ZIP 22311 has decent foot traffic at 12.3/20 on the EPA walkability index. Income near the national average ($84,759). Lunch and quick-service formats do well here. Premium pricing is harder to sustain than in high-income urban cores — keep your menu math tight.

Market Summary

ZIP 22311 is an urban area with moderate foot traffic. with a population of 19,340 and household incomes above the national median ($84,759). There are 9 restaurants here but no registered food trucks — an untapped market with proven dining demand.

Area Profile

19,340

Population

$84,759

Median Income

+14% vs. national

Urban

Area Type

12.3/20

Foot Traffic

Walkable

Median Age: 36.6 — mixed-age market, broad menu appeal.

College-Educated: 33.6% — balanced market for quality & value.

Competition

Food service establishments in ZIP 22311.

Sit-Down Restaurants

2.6 per 10K residents

Fast Food / Counter

2.1 per 10K residents

Operating Costs

Local cost levels affect commissary kitchen rates, permits, and event vendor pricing.

$2,400

2BR Fair Market Rent

$1,909

Median Gross Rent

$690 K

Median Home Value

Bank Branches

$44 K deposits

Commissary estimate: This is a high-cost area. Monthly commissary kitchen rentals typically run $290–$490 in markets like this.

What to Expect Here

Fixed Location Beats Roaming

High-foot-traffic areas reward consistency. If you can secure a recurring spot near offices or transit stops, build your weekly schedule around it. Regular customers drive more revenue than novelty seekers.