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Food Truck Market: ZIP 75080

Opportunity Score
77 / 100 Good
Based on walkability, population density, income levels, and food truck competition.

Market Profile

ZIP 75080 sits in the above-average walkability at 13.1/20 on the EPA index. Median income runs 25% above the national median — $92,903 vs. $74,580 nationally. High foot traffic and real purchasing power make this one of the stronger food truck markets in the country. The tradeoff: commissary kitchen rates and permit fees are elevated to match.

Market Summary

ZIP 75080 is an urban area with moderate foot traffic. with a population of 52,569 and household incomes above the national median ($92,903). There are 152 restaurants here but no registered food trucks — an untapped market with proven dining demand.

Area Profile

52,569
Population
$92,903
Median Income
+25% vs. national
Urban
Area Type
13.1/20
Foot Traffic
Walkable
Median Age: 31.4 — mixed-age market, broad menu appeal.
College-Educated: 35.0% — balanced market for quality & value.

Competition

Food service establishments in ZIP 75080.

63
Sit-Down Restaurants
12.0 per 10K residents
89
Fast Food / Counter
16.9 per 10K residents

Operating Costs

Local cost levels affect commissary kitchen rates, permits, and event vendor pricing.

$1,889
Median Gross Rent
$450 K
Median Home Value
20
Bank Branches
$3.3 M deposits

What to Expect Here

Fixed Location Beats Roaming

High-foot-traffic areas reward consistency. If you can secure a recurring spot near offices or transit stops, build your weekly schedule around it. Regular customers drive more revenue than novelty seekers.

Young Market Dynamics

Median age under 32 and solid walkability is a good combination for street food. Late lunch and post-work hours tend to outperform breakfast in younger markets. Social media discovery works here too.

Data sources

U.S. Census Bureau (ACS, ZBP) · HUD Fair Market Rents · EPA Walkability Index · USDA RUCA · IRS SOI · FDIC Summary of Deposits