Food Truck Market: ZIP 78655
Opportunity Score
60
/ 100
Good
Based on walkability, population density, income levels, and food truck competition.
Market Summary
ZIP 78655 is an urban area. with a population of 3,730 and household incomes near the national median ($55,952).
Area Profile
3,730
Population
$55,952
Median Income
-25% vs. national
Urban
Area Type
Median Age: 44.6 —
older demographic, may prefer sit-down options.
College-Educated: 14.0% —
value-focused market, keep prices competitive.
Operating Costs
Local cost levels affect commissary kitchen rates, permits, and event vendor pricing.
$1,093
Median Gross Rent
$270 K
Median Home Value
Quick Facts
- Area Type
- Urban
vs. National Average
Median Income
-25% vs. $74,580
Nearby Markets
78670
3.7 mi
Pop: 130
$78,625
Walk: 3.3
78622
4.5 mi
Pop: 331
$-666,666,700
78656
6.4 mi
Pop: 2,847
$81,346
78661
8.4 mi
Pop: 835
$82,896
78638
11.3 mi
Pop: 2,135
$69,250
78666
11.3 mi
Pop: 88,583
$54,737
Walk: 6.8
78644
11.8 mi
Pop: 22,348
$74,709
Walk: 7.5
78640
12.4 mi
Pop: 77,531
$90,075
Walk: 7.6
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Data sources
U.S. Census Bureau (ACS, ZBP) · HUD Fair Market Rents · EPA Walkability Index · USDA RUCA · IRS SOI · FDIC Summary of Deposits