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Food Truck Market: ZIP 87505

Opportunity Score

58 / 100 Fair

Based on walkability, population density, income levels, and food truck competition.

Market Profile

ZIP 87505 has decent foot traffic at 12.1/20 on the EPA walkability index. Income near the national average ($78,247). Lunch and quick-service formats do well here. Premium pricing is harder to sustain than in high-income urban cores — keep your menu math tight.

Market Summary

ZIP 87505 is an urban area with moderate foot traffic. with a population of 32,092 and household incomes above the national median ($78,247). The area has 89 restaurants and just 5 food trucks — low competition with strong demand signals.

Area Profile

32,092

Population

$78,247

Median Income

+5% vs. national

Urban

Area Type

12.1/20

Foot Traffic

Walkable

Median Age: 54.0 — older demographic, may prefer sit-down options.

College-Educated: 46.2% — strong appetite for artisan/specialty food.

Competition

Food service establishments in ZIP 87505.

Food Trucks

Low competition — room to establish

1.6 per 10K residents

Sit-Down Restaurants

15.0 per 10K residents

Fast Food / Counter

12.8 per 10K residents

What this means: Food trucks are 5.3% of the food scene here (5 trucks vs. 89 restaurants). Moderate truck presence — demand is proven but not saturated.

Operating Costs

Local cost levels affect commissary kitchen rates, permits, and event vendor pricing.

$1,384

Median Gross Rent

$510 K

Median Home Value

Bank Branches

$1.8 M deposits

What to Expect Here

Fixed Location Beats Roaming

High-foot-traffic areas reward consistency. If you can secure a recurring spot near offices or transit stops, build your weekly schedule around it. Regular customers drive more revenue than novelty seekers.

Low Competition, Proven Demand

Only 5 food trucks registered here against 89 restaurants. Dining demand is proven and truck competition is minimal. This is a strong setup.