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Home New Mexico ZIP 87507

Food Truck Market: ZIP 87507

Opportunity Score
56 / 100 Fair
Based on walkability, population density, income levels, and food truck competition.

Market Profile

ZIP 87507 has decent foot traffic at 11.5/20 on the EPA walkability index. Income slightly below the national average ($70,398). Lunch and quick-service formats do well here. Premium pricing is harder to sustain than in high-income urban cores — keep your menu math tight.

Market Summary

ZIP 87507 is an urban area with moderate foot traffic. with a population of 51,386 and household incomes near the national median ($70,398). With 6 food trucks and 63 restaurants, this is an active food scene.

Area Profile

51,386
Population
$70,398
Median Income
-6% vs. national
Urban
Area Type
11.5/20
Foot Traffic
Walkable
Median Age: 39.8 — mixed-age market, broad menu appeal.
College-Educated: 22.7% — value-focused market, keep prices competitive.

Competition

Food service establishments in ZIP 87507.

6
Food Trucks
Moderate — proven market
1.2 per 10K residents
33
Sit-Down Restaurants
6.4 per 10K residents
30
Fast Food / Counter
5.8 per 10K residents
What this means: Food trucks are 8.7% of the food scene here (6 trucks vs. 63 restaurants). Moderate truck presence — demand is proven but not saturated.

Operating Costs

Local cost levels affect commissary kitchen rates, permits, and event vendor pricing.

$1,412
Median Gross Rent
$360 K
Median Home Value
6
Bank Branches
$470 K deposits

What to Expect Here

Fixed Location Beats Roaming

High-foot-traffic areas reward consistency. If you can secure a recurring spot near offices or transit stops, build your weekly schedule around it. Regular customers drive more revenue than novelty seekers.

Data sources

U.S. Census Bureau (ACS, ZBP) · HUD Fair Market Rents · EPA Walkability Index · USDA RUCA · IRS SOI · FDIC Summary of Deposits