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Food Truck Market: ZIP 89449

Opportunity Score

55 / 100 Fair

Based on walkability, population density, income levels, and food truck competition.

Market Profile

ZIP 89449 is a car-dependent suburban market. Walkability scores 7.3/20 — below the national average of 10.5. Most customers arrive by vehicle, so parking access matters more than foot traffic. Event catering and business park lunch routes outperform traditional street corners here.

Market Summary

ZIP 89449 is an suburban area with low foot traffic. with a population of 2,712 and household incomes above the national median ($83,988). There are 14 restaurants here but no registered food trucks — an untapped market with proven dining demand.

Area Profile

2,712

Population

$83,988

Median Income

+13% vs. national

Suburban

Area Type

7.3/20

Foot Traffic

Car-Dependent

Median Age: 50.2 — older demographic, may prefer sit-down options.

College-Educated: 43.2% — strong appetite for artisan/specialty food.

Competition

Food service establishments in ZIP 89449.

Sit-Down Restaurants

29.5 per 10K residents

Fast Food / Counter

22.1 per 10K residents

Operating Costs

Local cost levels affect commissary kitchen rates, permits, and event vendor pricing.

$1,763

Median Gross Rent

$1.1 M

Median Home Value

Bank Branches

$110 K deposits

What to Expect Here

Go Where the Crowd Is

Low walkability means foot traffic isn't your friend. Farmers markets, corporate campuses, breweries with food programs, and private events are your revenue base. Get on Roaming Hunger or a local catering platform before you open.