FoodTruckCost
Home Market Analysis

Food Truck Market: ZIP 90001

Opportunity Score
69 / 100 Good
Based on walkability, population density, income levels, and food truck competition.

Market Summary

ZIP 90001 is an urban area with moderate foot traffic. with a population of 56,189 and household incomes near the national median ($60,767). There are 48 restaurants here but no registered food trucks — an untapped market with proven dining demand.

Area Profile

56,189
Population
$60,767
Median Income
-19% vs. national
Urban
Area Type
14.7/20
Foot Traffic
Very Car-Dependent
Median Age: 32.5 — mixed-age market, broad menu appeal.
College-Educated: 4.3% — value-focused market, keep prices competitive.

Competition

Food service establishments in ZIP 90001.

15
Sit-Down Restaurants
2.7 per 10K residents
33
Fast Food / Counter
5.9 per 10K residents

Operating Costs

Local cost levels affect commissary kitchen rates, permits, and event vendor pricing.

$1,501
Median Gross Rent
$560 K
Median Home Value
2
Bank Branches
$240 K deposits

Data sources

U.S. Census Bureau (ACS, ZBP) · HUD Fair Market Rents · EPA Walkability Index · USDA RUCA · IRS SOI · FDIC Summary of Deposits