Food Truck Market: ZIP 90003
Opportunity Score
56
/ 100
Fair
Based on walkability, population density, income levels, and food truck competition.
Market Summary
ZIP 90003 is an urban area with moderate foot traffic. with a population of 70,065 and household incomes near the national median ($56,030). The area has 41 restaurants and just 5 food trucks — low competition with strong demand signals.
Area Profile
70,065
Population
$56,030
Median Income
-25% vs. national
Urban
Area Type
14.9/20
Foot Traffic
Very Car-Dependent
Median Age: 30.9 —
mixed-age market, broad menu appeal.
College-Educated: 4.2% —
value-focused market, keep prices competitive.
Competition
Food service establishments in ZIP 90003.
5
Food Trucks
Low competition — room to establish
0.7 per 10K residents
8
Sit-Down Restaurants
1.1 per 10K residents
33
Fast Food / Counter
4.7 per 10K residents
What this means:
Food trucks are 10.9% of the food scene here (5 trucks vs. 41 restaurants).
Well-established truck culture — you'll need a strong concept to stand out.
Operating Costs
Local cost levels affect commissary kitchen rates, permits, and event vendor pricing.
$1,537
Median Gross Rent
$580 K
Median Home Value
3
Bank Branches
$440 K deposits
Quick Facts
- Area Type
- Urban
- Foot Traffic
- Very Car-Dependent
- Food Trucks
- 5
- Restaurants
- 41
- Bank Branches
- 3
vs. National Average
Median Income
-25% vs. $74,580
Walkability
+4.4 pts vs. national avg
Food Trucks
5 vs. ~3 median
Nearby Markets
90052
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$-666,666,700
Walk: 13.0
90044
1.5 mi
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$53,302
Walk: 14.0
90001
1.8 mi
Pop: 56,189
$60,767
Walk: 14.7
90002
2.1 mi
Pop: 52,122
$59,021
Walk: 14.5
90047
2.5 mi
Pop: 50,974
$71,664
Walk: 14.2
90037
2.8 mi
Pop: 65,482
$57,622
Walk: 14.5
90061
3.0 mi
Pop: 30,051
$61,046
Walk: 14.0
90011
3.1 mi
Pop: 100,113
$59,017
Walk: 15.4
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Data sources
U.S. Census Bureau (ACS, ZBP) · HUD Fair Market Rents · EPA Walkability Index · USDA RUCA · IRS SOI · FDIC Summary of Deposits