FoodTruckCost
Home Market Analysis

Food Truck Market: ZIP 90063

Opportunity Score
57 / 100 Fair
Based on walkability, population density, income levels, and food truck competition.

Market Summary

ZIP 90063 is an urban area with moderate foot traffic. with a population of 48,397 and household incomes near the national median ($72,942). The area has 33 restaurants and just 3 food trucks — low competition with strong demand signals.

Area Profile

48,397
Population
$72,942
Median Income
-2% vs. national
Urban
Area Type
13.9/20
Foot Traffic
Walkable
Median Age: 35.4 — mixed-age market, broad menu appeal.
College-Educated: 8.8% — value-focused market, keep prices competitive.

Competition

Food service establishments in ZIP 90063.

3
Food Trucks
Low competition — room to establish
0.6 per 10K residents
13
Sit-Down Restaurants
2.7 per 10K residents
20
Fast Food / Counter
4.1 per 10K residents
What this means: Food trucks are 8.3% of the food scene here (3 trucks vs. 33 restaurants). Moderate truck presence — demand is proven but not saturated.

Operating Costs

Local cost levels affect commissary kitchen rates, permits, and event vendor pricing.

$1,557
Median Gross Rent
$660 K
Median Home Value
2
Bank Branches
$240 K deposits

Quick Facts

Area Type
Urban
Foot Traffic
Walkable
Food Trucks
3
Restaurants
33
Bank Branches
2

vs. National Average

Median Income
-2% vs. $74,580
Walkability
+3.4 pts vs. national avg
Food Trucks
3 vs. ~3 median

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Data sources

U.S. Census Bureau (ACS, ZBP) · HUD Fair Market Rents · EPA Walkability Index · USDA RUCA · IRS SOI · FDIC Summary of Deposits