Food Truck Market: ZIP 97032
Opportunity Score
90
/ 100
Excellent
Based on walkability, population density, income levels, and food truck competition.
Market Summary
ZIP 97032 is an urban area. with a population of 5,044 and household incomes well above the national median ($101,250). There are 3 restaurants here but no registered food trucks — an untapped market with proven dining demand.
Area Profile
5,044
Population
$101,250
Median Income
+36% vs. national
Urban
Area Type
Median Age: 38.4 —
mixed-age market, broad menu appeal.
College-Educated: 15.8% —
value-focused market, keep prices competitive.
Competition
Food service establishments in ZIP 97032.
3
Sit-Down Restaurants
5.9 per 10K residents
Operating Costs
Local cost levels affect commissary kitchen rates, permits, and event vendor pricing.
$1,392
Median Gross Rent
$460 K
Median Home Value
Quick Facts
- Area Type
- Urban
- Restaurants
- 3
vs. National Average
Median Income
+36% vs. $74,580
Nearby Markets
97002
4.2 mi
Pop: 6,358
$70,137
97071
4.2 mi
Pop: 33,123
$70,938
Walk: 11.3
97020
4.7 mi
Pop: 1,133
$80,729
97373
8.4 mi
Pop: 139
$-666,666,700
97362
8.4 mi
Pop: 4,110
$66,250
Walk: 4.1
97013
8.6 mi
Pop: 24,293
$101,832
Walk: 13.1
97070
8.9 mi
Pop: 26,902
$97,429
Walk: 9.1
97137
11.6 mi
Pop: 989
$106,488
Walk: 4.5
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Data sources
U.S. Census Bureau (ACS, ZBP) · HUD Fair Market Rents · EPA Walkability Index · USDA RUCA · IRS SOI · FDIC Summary of Deposits