Food Truck Market: ZIP 98101
Opportunity Score
100
/ 100
Excellent
Based on walkability, population density, income levels, and food truck competition.
Market Summary
ZIP 98101 is an urban area. with a population of 17,153 and household incomes well above the national median ($128,882). There are 179 restaurants here but no registered food trucks — an untapped market with proven dining demand.
Area Profile
17,153
Population
$128,882
Median Income
+73% vs. national
Urban
Area Type
Median Age: 33.8 —
mixed-age market, broad menu appeal.
College-Educated: 64.2% —
strong appetite for artisan/specialty food.
Competition
Food service establishments in ZIP 98101.
95
Sit-Down Restaurants
55.4 per 10K residents
84
Fast Food / Counter
49.0 per 10K residents
Operating Costs
Local cost levels affect commissary kitchen rates, permits, and event vendor pricing.
$2,483
Median Gross Rent
$780 K
Median Home Value
28
Bank Branches
$25 M deposits
Quick Facts
- Area Type
- Urban
- Restaurants
- 179
- Bank Branches
- 28
vs. National Average
Median Income
+73% vs. $74,580
Nearby Markets
98174
0.4 mi
Pop: 0
$-666,666,700
98154
0.4 mi
Pop: 0
$-666,666,700
98164
0.5 mi
Pop: 292
$250,001
98104
0.8 mi
Pop: 16,542
$61,460
Walk: 17.6
98121
1.0 mi
Pop: 21,166
$152,019
Walk: 19.1
98109
1.5 mi
Pop: 34,328
$133,663
Walk: 16.7
98102
1.8 mi
Pop: 27,333
$114,925
98134
2.1 mi
Pop: 645
$68,214
Walk: 13.9
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Data sources
U.S. Census Bureau (ACS, ZBP) · HUD Fair Market Rents · EPA Walkability Index · USDA RUCA · IRS SOI · FDIC Summary of Deposits