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Food Truck Market: ZIP 98270

Opportunity Score
81 / 100 Excellent
Based on walkability, population density, income levels, and food truck competition.

Market Profile

ZIP 98270 sits in the above-average walkability at 11.4/20 on the EPA index. Median income runs 45% above the national median — $108,147 vs. $74,580 nationally. High foot traffic and real purchasing power make this one of the stronger food truck markets in the country. The tradeoff: commissary kitchen rates and permit fees are elevated to match.

Market Summary

ZIP 98270 is an urban area with moderate foot traffic. with a population of 55,049 and household incomes well above the national median ($108,147). There are 65 restaurants here but no registered food trucks — an untapped market with proven dining demand.

Area Profile

55,049
Population
$108,147
Median Income
+45% vs. national
Urban
Area Type
11.4/20
Foot Traffic
Walkable
Median Age: 38.8 — mixed-age market, broad menu appeal.
College-Educated: 17.4% — value-focused market, keep prices competitive.

Competition

Food service establishments in ZIP 98270.

30
Sit-Down Restaurants
5.4 per 10K residents
35
Fast Food / Counter
6.4 per 10K residents

Operating Costs

Local cost levels affect commissary kitchen rates, permits, and event vendor pricing.

$1,918
Median Gross Rent
$580 K
Median Home Value
11
Bank Branches
$940 K deposits

What to Expect Here

Fixed Location Beats Roaming

High-foot-traffic areas reward consistency. If you can secure a recurring spot near offices or transit stops, build your weekly schedule around it. Regular customers drive more revenue than novelty seekers.

Data sources

U.S. Census Bureau (ACS, ZBP) · HUD Fair Market Rents · EPA Walkability Index · USDA RUCA · IRS SOI · FDIC Summary of Deposits