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Food Truck Market: ZIP 11042

Opportunity Score
38 / 100 Challenging
Based on walkability, population density, income levels, and food truck competition.

Market Profile

ZIP 11042 has strong foot traffic at 14.5/20 on the EPA walkability index. Income slightly below the national average ($0). Lunch and quick-service formats do well here. Premium pricing is harder to sustain than in high-income urban cores — keep your menu math tight.

Market Summary

ZIP 11042 is an urban area with moderate foot traffic. There are 6 restaurants here but no registered food trucks — an untapped market with proven dining demand.

Area Profile

232
Population
Urban
Area Type
14.5/20
Foot Traffic
Very Car-Dependent
Median Age: 89.0 — older demographic, may prefer sit-down options.
College-Educated: 2.6% — value-focused market, keep prices competitive.

Competition

Food service establishments in ZIP 11042.

6
Fast Food / Counter
258.6 per 10K residents

Operating Costs

Local cost levels affect commissary kitchen rates, permits, and event vendor pricing.

$2,990
2BR Fair Market Rent
3
Bank Branches
$540 K deposits
Commissary estimate: This is a high-cost area. Monthly commissary kitchen rentals typically run $360–$560 in markets like this.

What to Expect Here

Fixed Location Beats Roaming

High-foot-traffic areas reward consistency. If you can secure a recurring spot near offices or transit stops, build your weekly schedule around it. Regular customers drive more revenue than novelty seekers.

Data sources

U.S. Census Bureau (ACS, ZBP) · HUD Fair Market Rents · EPA Walkability Index · USDA RUCA · IRS SOI · FDIC Summary of Deposits