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Food Truck Market: ZIP 11358

Opportunity Score

81 / 100 Excellent

Based on walkability, population density, income levels, and food truck competition.

Market Profile

ZIP 11358 has strong foot traffic at 16.2/20 on the EPA walkability index. Income near the national average ($88,165). Lunch and quick-service formats do well here. Premium pricing is harder to sustain than in high-income urban cores — keep your menu math tight.

Market Summary

ZIP 11358 is an urban area with high foot traffic. with a population of 37,665 and household incomes above the national median ($88,165). There are 115 restaurants here but no registered food trucks — an untapped market with proven dining demand.

Area Profile

37,665

Population

$88,165

Median Income

+18% vs. national

Urban

Area Type

16.2/20

Foot Traffic

Very Walkable

Median Age: 43.9 — older demographic, may prefer sit-down options.

College-Educated: 29.3% — balanced market for quality & value.

Competition

Food service establishments in ZIP 11358.

Sit-Down Restaurants

18.3 per 10K residents

Fast Food / Counter

12.2 per 10K residents

Operating Costs

Local cost levels affect commissary kitchen rates, permits, and event vendor pricing.

$2,112

Median Gross Rent

$970 K

Median Home Value

Bank Branches

$2 M deposits

What to Expect Here

Fixed Location Beats Roaming

High-foot-traffic areas reward consistency. If you can secure a recurring spot near offices or transit stops, build your weekly schedule around it. Regular customers drive more revenue than novelty seekers.