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Food Truck Market: ZIP 13214

Opportunity Score
83 / 100 Excellent
Based on walkability, population density, income levels, and food truck competition.

Market Profile

ZIP 13214 sits in the top walkability tier at 15.0/20 on the EPA index. Median income runs 25% above the national median — $93,200 vs. $74,580 nationally. High foot traffic and real purchasing power make this one of the stronger food truck markets in the country. The tradeoff: commissary kitchen rates and permit fees are elevated to match.

Market Summary

ZIP 13214 is an urban area with high foot traffic. with a population of 8,713 and household incomes above the national median ($93,200). There are 33 restaurants here but no registered food trucks — an untapped market with proven dining demand.

Area Profile

8,713
Population
$93,200
Median Income
+25% vs. national
Urban
Area Type
15.0/20
Foot Traffic
Very Walkable
Median Age: 37.7 — mixed-age market, broad menu appeal.
College-Educated: 31.4% — balanced market for quality & value.

Competition

Food service establishments in ZIP 13214.

15
Sit-Down Restaurants
17.2 per 10K residents
18
Fast Food / Counter
20.7 per 10K residents

Operating Costs

Local cost levels affect commissary kitchen rates, permits, and event vendor pricing.

$1,320
2BR Fair Market Rent
$998
Median Gross Rent
$220 K
Median Home Value
5
Bank Branches
$540 K deposits
Commissary estimate: This is a moderate-cost area. Monthly commissary kitchen rentals typically run $160–$360 in markets like this.

What to Expect Here

Fixed Location Beats Roaming

High-foot-traffic areas reward consistency. If you can secure a recurring spot near offices or transit stops, build your weekly schedule around it. Regular customers drive more revenue than novelty seekers.

Data sources

U.S. Census Bureau (ACS, ZBP) · HUD Fair Market Rents · EPA Walkability Index · USDA RUCA · IRS SOI · FDIC Summary of Deposits