Is ZIP 34769 a good market for a food truck?

ZIP 34769 scores 69/100 on our food truck opportunity index — a good market. The score is calculated from walkability, median income, population density, and existing food truck competition.

What is the median household income in ZIP 34769?

The median household income in ZIP 34769 is $58,764, 21% below the national median of $74,580. Moderate incomes support a balance of quality and value-priced menus.

How much foot traffic can a food truck expect in ZIP 34769?

ZIP 34769 scores 15.5/20 on the EPA walkability index, rated "Very Walkable". This is in the top tier for walkability — consistent foot traffic and walk-up customers are realistic with a recurring spot.

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Food Truck Market: ZIP 34769

Opportunity Score

69 / 100 Good

Based on walkability, population density, income levels, and food truck competition.

Market Profile

ZIP 34769 has strong foot traffic at 15.5/20 on the EPA walkability index. Income slightly below the national average ($58,764). Lunch and quick-service formats do well here. Premium pricing is harder to sustain than in high-income urban cores — keep your menu math tight.

Market Summary

ZIP 34769 is an urban area with high foot traffic. with a population of 29,247 and household incomes near the national median ($58,764). There are 67 restaurants here but no registered food trucks — an untapped market with proven dining demand.

Area Profile

29,247

Population

$58,764

Median Income

-21% vs. national

Urban

Area Type

15.5/20

Foot Traffic

Very Walkable

Median Age: 36.0 — mixed-age market, broad menu appeal.

College-Educated: 15.8% — value-focused market, keep prices competitive.

Competition

Food service establishments in ZIP 34769.

Sit-Down Restaurants

11.6 per 10K residents

Fast Food / Counter

11.3 per 10K residents

Operating Costs

Local cost levels affect commissary kitchen rates, permits, and event vendor pricing.

$1,680

2BR Fair Market Rent

$1,400

Median Gross Rent

$270 K

Median Home Value

Bank Branches

$900 K deposits

Commissary estimate: This is a higher-cost area. Monthly commissary kitchen rentals typically run $200–$400 in markets like this.

What to Expect Here

Fixed Location Beats Roaming

High-foot-traffic areas reward consistency. If you can secure a recurring spot near offices or transit stops, build your weekly schedule around it. Regular customers drive more revenue than novelty seekers.