Food Truck Market: ZIP 90042
Opportunity Score
65
/ 100
Good
Based on walkability, population density, income levels, and food truck competition.
Market Summary
ZIP 90042 is an urban area with moderate foot traffic. with a population of 56,835 and household incomes above the national median ($95,282). The area has 68 restaurants and just 4 food trucks — low competition with strong demand signals.
Area Profile
56,835
Population
$95,282
Median Income
+28% vs. national
Urban
Area Type
14.5/20
Foot Traffic
Very Car-Dependent
Median Age: 38.6 —
mixed-age market, broad menu appeal.
College-Educated: 33.0% —
balanced market for quality & value.
Competition
Food service establishments in ZIP 90042.
4
Food Trucks
Low competition — room to establish
0.7 per 10K residents
23
Sit-Down Restaurants
4.0 per 10K residents
45
Fast Food / Counter
7.9 per 10K residents
What this means:
Food trucks are 5.6% of the food scene here (4 trucks vs. 68 restaurants).
Moderate truck presence — demand is proven but not saturated.
Operating Costs
Local cost levels affect commissary kitchen rates, permits, and event vendor pricing.
$1,913
Median Gross Rent
$980 K
Median Home Value
3
Bank Branches
$1.4 M deposits
Quick Facts
- Area Type
- Urban
- Foot Traffic
- Very Car-Dependent
- Food Trucks
- 4
- Restaurants
- 68
- Bank Branches
- 3
vs. National Average
Median Income
+28% vs. $74,580
Walkability
+4.0 pts vs. national avg
Food Trucks
4 vs. ~3 median
Nearby Markets
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90031
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91105
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90065
2.5 mi
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91030
2.5 mi
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90032
2.6 mi
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91206
3.5 mi
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Walk: 13.9
91205
4.0 mi
Pop: 34,254
$64,564
Walk: 14.6
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Data sources
U.S. Census Bureau (ACS, ZBP) · HUD Fair Market Rents · EPA Walkability Index · USDA RUCA · IRS SOI · FDIC Summary of Deposits