FoodTruckCost
Home Market Analysis

Food Truck Market: ZIP 90712

Opportunity Score
84 / 100 Excellent
Based on walkability, population density, income levels, and food truck competition.

Market Summary

ZIP 90712 is an urban area with moderate foot traffic. with a population of 30,800 and household incomes well above the national median ($122,435). There are 72 restaurants here but no registered food trucks — an untapped market with proven dining demand.

Area Profile

30,800
Population
$122,435
Median Income
+64% vs. national
Urban
Area Type
10.5/20
Foot Traffic
Walkable
Median Age: 37.8 — mixed-age market, broad menu appeal.
College-Educated: 25.7% — balanced market for quality & value.

Competition

Food service establishments in ZIP 90712.

26
Sit-Down Restaurants
8.4 per 10K residents
46
Fast Food / Counter
14.9 per 10K residents

Operating Costs

Local cost levels affect commissary kitchen rates, permits, and event vendor pricing.

$2,325
Median Gross Rent
$830 K
Median Home Value
6
Bank Branches
$1.8 M deposits

Data sources

U.S. Census Bureau (ACS, ZBP) · HUD Fair Market Rents · EPA Walkability Index · USDA RUCA · IRS SOI · FDIC Summary of Deposits