FoodTruckCost
Home Market Analysis

Food Truck Market: ZIP 97005

Opportunity Score
71 / 100 Good
Based on walkability, population density, income levels, and food truck competition.

Market Summary

ZIP 97005 is an urban area with high foot traffic. with a population of 28,311 and household incomes above the national median ($78,239). With 13 food trucks and 153 restaurants, this is an active food scene.

Area Profile

28,311
Population
$78,239
Median Income
+5% vs. national
Urban
Area Type
16.2/20
Foot Traffic
Very Walkable
Median Age: 37.2 — mixed-age market, broad menu appeal.
College-Educated: 26.4% — balanced market for quality & value.

Competition

Food service establishments in ZIP 97005.

13
Food Trucks
Moderate — proven market
4.6 per 10K residents
74
Sit-Down Restaurants
26.1 per 10K residents
79
Fast Food / Counter
27.9 per 10K residents
What this means: Food trucks are 7.8% of the food scene here (13 trucks vs. 153 restaurants). Moderate truck presence — demand is proven but not saturated.

Operating Costs

Local cost levels affect commissary kitchen rates, permits, and event vendor pricing.

$1,663
Median Gross Rent
$500 K
Median Home Value
9
Bank Branches
$1.5 M deposits

Quick Facts

Area Type
Urban
Foot Traffic
Very Walkable
Food Trucks
13
Restaurants
153
Bank Branches
9

vs. National Average

Median Income
+5% vs. $74,580
Walkability
+5.7 pts vs. national avg
Food Trucks
13 vs. ~3 median

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Data sources

U.S. Census Bureau (ACS, ZBP) · HUD Fair Market Rents · EPA Walkability Index · USDA RUCA · IRS SOI · FDIC Summary of Deposits