FoodTruckCost
Home Market Analysis

Food Truck Market: ZIP 97008

Opportunity Score
83 / 100 Excellent
Based on walkability, population density, income levels, and food truck competition.

Market Summary

ZIP 97008 is an urban area with high foot traffic. with a population of 28,611 and household incomes above the national median ($96,116). There are 29 restaurants here but no registered food trucks — an untapped market with proven dining demand.

Area Profile

28,611
Population
$96,116
Median Income
+29% vs. national
Urban
Area Type
15.3/20
Foot Traffic
Very Walkable
Median Age: 40.6 — older demographic, may prefer sit-down options.
College-Educated: 37.1% — balanced market for quality & value.

Competition

Food service establishments in ZIP 97008.

15
Sit-Down Restaurants
5.2 per 10K residents
14
Fast Food / Counter
4.9 per 10K residents

Operating Costs

Local cost levels affect commissary kitchen rates, permits, and event vendor pricing.

$1,763
Median Gross Rent
$580 K
Median Home Value
2
Bank Branches
$260 K deposits

Data sources

U.S. Census Bureau (ACS, ZBP) · HUD Fair Market Rents · EPA Walkability Index · USDA RUCA · IRS SOI · FDIC Summary of Deposits