FoodTruckCost
Home Market Analysis

Food Truck Market: ZIP 97219

Opportunity Score
73 / 100 Good
Based on walkability, population density, income levels, and food truck competition.

Market Summary

ZIP 97219 is an urban area with moderate foot traffic. with a population of 42,430 and household incomes well above the national median ($121,306). The area has 44 restaurants and just 5 food trucks — low competition with strong demand signals.

Area Profile

42,430
Population
$121,306
Median Income
+63% vs. national
Urban
Area Type
14.0/20
Foot Traffic
Very Car-Dependent
Median Age: 41.8 — older demographic, may prefer sit-down options.
College-Educated: 48.5% — strong appetite for artisan/specialty food.

Competition

Food service establishments in ZIP 97219.

5
Food Trucks
Low competition — room to establish
1.2 per 10K residents
25
Sit-Down Restaurants
5.9 per 10K residents
19
Fast Food / Counter
4.5 per 10K residents
What this means: Food trucks are 10.2% of the food scene here (5 trucks vs. 44 restaurants). Well-established truck culture — you'll need a strong concept to stand out.

Operating Costs

Local cost levels affect commissary kitchen rates, permits, and event vendor pricing.

$1,707
Median Gross Rent
$680 K
Median Home Value
5
Bank Branches
$650 K deposits

Quick Facts

Area Type
Urban
Foot Traffic
Very Car-Dependent
Food Trucks
5
Restaurants
44
Bank Branches
5

vs. National Average

Median Income
+63% vs. $74,580
Walkability
+3.5 pts vs. national avg
Food Trucks
5 vs. ~3 median

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Data sources

U.S. Census Bureau (ACS, ZBP) · HUD Fair Market Rents · EPA Walkability Index · USDA RUCA · IRS SOI · FDIC Summary of Deposits