Food Truck Market: ZIP 98642
Opportunity Score
77
/ 100
Good
Based on walkability, population density, income levels, and food truck competition.
Market Summary
ZIP 98642 is an urban area with low foot traffic. with a population of 26,816 and household incomes well above the national median ($120,822). There are 14 restaurants here but no registered food trucks — an untapped market with proven dining demand.
Area Profile
26,816
Population
$120,822
Median Income
+62% vs. national
Urban
Area Type
6.1/20
Foot Traffic
Car-Dependent
Median Age: 40.3 —
older demographic, may prefer sit-down options.
College-Educated: 28.5% —
balanced market for quality & value.
Competition
Food service establishments in ZIP 98642.
11
Sit-Down Restaurants
4.1 per 10K residents
3
Fast Food / Counter
1.1 per 10K residents
Operating Costs
Local cost levels affect commissary kitchen rates, permits, and event vendor pricing.
$2,128
Median Gross Rent
$650 K
Median Home Value
1
Bank Branches
$5.9 K deposits
Quick Facts
- Area Type
- Urban
- Foot Traffic
- Car-Dependent
- Restaurants
- 14
- Bank Branches
- 1
vs. National Average
Median Income
+62% vs. $74,580
Walkability
-4.4 pts vs. national avg
Nearby Markets
98685
6.1 mi
Pop: 30,607
$130,972
Walk: 9.6
98629
7.6 mi
Pop: 9,076
$106,779
98686
7.8 mi
Pop: 21,243
$107,801
Walk: 9.9
98665
9.0 mi
Pop: 28,910
$88,559
Walk: 12.2
98660
9.9 mi
Pop: 13,212
$67,344
Walk: 16.9
97018
10.1 mi
Pop: 2,006
$96,750
98674
10.5 mi
Pop: 17,525
$94,245
Walk: 4.4
98663
10.6 mi
Pop: 16,202
$86,018
Walk: 14.5
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Data sources
U.S. Census Bureau (ACS, ZBP) · HUD Fair Market Rents · EPA Walkability Index · USDA RUCA · IRS SOI · FDIC Summary of Deposits