Food Truck Market: ZIP 98686
Opportunity Score
79
/ 100
Good
Based on walkability, population density, income levels, and food truck competition.
Market Summary
ZIP 98686 is an urban area with low foot traffic. with a population of 21,243 and household incomes well above the national median ($107,801). There are 15 restaurants here but no registered food trucks — an untapped market with proven dining demand.
Area Profile
21,243
Population
$107,801
Median Income
+45% vs. national
Urban
Area Type
9.9/20
Foot Traffic
Very Car-Dependent
Median Age: 41.9 —
older demographic, may prefer sit-down options.
College-Educated: 26.8% —
balanced market for quality & value.
Competition
Food service establishments in ZIP 98686.
6
Sit-Down Restaurants
2.8 per 10K residents
9
Fast Food / Counter
4.2 per 10K residents
Operating Costs
Local cost levels affect commissary kitchen rates, permits, and event vendor pricing.
$1,926
Median Gross Rent
$600 K
Median Home Value
3
Bank Branches
$580 K deposits
Quick Facts
- Area Type
- Urban
- Foot Traffic
- Very Car-Dependent
- Restaurants
- 15
- Bank Branches
- 3
vs. National Average
Median Income
+45% vs. $74,580
Walkability
-0.6 pts vs. national avg
Nearby Markets
98665
3.6 mi
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Walk: 12.2
98662
3.9 mi
Pop: 37,723
$94,303
Walk: 11.2
98685
5.0 mi
Pop: 30,607
$130,972
Walk: 9.6
98663
5.5 mi
Pop: 16,202
$86,018
Walk: 14.5
98661
5.7 mi
Pop: 50,743
$76,913
Walk: 12.4
98642
7.8 mi
Pop: 26,816
$120,822
Walk: 6.1
98664
7.8 mi
Pop: 23,845
$85,369
Walk: 10.8
98660
7.9 mi
Pop: 13,212
$67,344
Walk: 16.9
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Data sources
U.S. Census Bureau (ACS, ZBP) · HUD Fair Market Rents · EPA Walkability Index · USDA RUCA · IRS SOI · FDIC Summary of Deposits