Home › New York › ZIP 10306

Food Truck Market: ZIP 10306

Opportunity Score

81 / 100 Excellent

Based on walkability, population density, income levels, and food truck competition.

Market Profile

ZIP 10306 sits in the above-average walkability at 13.5/20 on the EPA index. Median income runs 31% above the national median — $97,746 vs. $74,580 nationally. High foot traffic and real purchasing power make this one of the stronger food truck markets in the country. The tradeoff: commissary kitchen rates and permit fees are elevated to match.

Market Summary

ZIP 10306 is an urban area with moderate foot traffic. with a population of 57,249 and household incomes above the national median ($97,746). There are 84 restaurants here but no registered food trucks — an untapped market with proven dining demand.

Area Profile

57,249

Population

$97,746

Median Income

+31% vs. national

Urban

Area Type

13.5/20

Foot Traffic

Walkable

Median Age: 41.9 — older demographic, may prefer sit-down options.

College-Educated: 23.9% — value-focused market, keep prices competitive.

Competition

Food service establishments in ZIP 10306.

Sit-Down Restaurants

6.3 per 10K residents

Fast Food / Counter

8.4 per 10K residents

Operating Costs

Local cost levels affect commissary kitchen rates, permits, and event vendor pricing.

$2,480

2BR Fair Market Rent

$1,743

Median Gross Rent

$680 K

Median Home Value

Bank Branches

$2.2 M deposits

Commissary estimate: This is a high-cost area. Monthly commissary kitchen rentals typically run $300–$500 in markets like this.

What to Expect Here

Fixed Location Beats Roaming

High-foot-traffic areas reward consistency. If you can secure a recurring spot near offices or transit stops, build your weekly schedule around it. Regular customers drive more revenue than novelty seekers.