Food Truck Market: ZIP 98684
Opportunity Score
79
/ 100
Good
Based on walkability, population density, income levels, and food truck competition.
Market Summary
ZIP 98684 is an urban area with moderate foot traffic. with a population of 37,298 and household incomes above the national median ($90,620). There are 65 restaurants here but no registered food trucks — an untapped market with proven dining demand.
Area Profile
37,298
Population
$90,620
Median Income
+22% vs. national
Urban
Area Type
13.4/20
Foot Traffic
Walkable
Median Age: 38.0 —
mixed-age market, broad menu appeal.
College-Educated: 20.1% —
value-focused market, keep prices competitive.
Competition
Food service establishments in ZIP 98684.
35
Sit-Down Restaurants
9.4 per 10K residents
30
Fast Food / Counter
8.0 per 10K residents
Operating Costs
Local cost levels affect commissary kitchen rates, permits, and event vendor pricing.
$1,918
Median Gross Rent
$460 K
Median Home Value
9
Bank Branches
$870 K deposits
Quick Facts
- Area Type
- Urban
- Foot Traffic
- Walkable
- Restaurants
- 65
- Bank Branches
- 9
vs. National Average
Median Income
+22% vs. $74,580
Walkability
+2.9 pts vs. national avg
Nearby Markets
98683
1.9 mi
Pop: 32,107
$87,659
Walk: 11.7
98682
3.6 mi
Pop: 68,305
$99,918
Walk: 10.3
98664
4.4 mi
Pop: 23,845
$85,369
Walk: 10.8
97230
5.1 mi
Pop: 43,553
$75,572
Walk: 14.3
98662
5.9 mi
Pop: 37,723
$94,303
Walk: 11.2
97220
6.3 mi
Pop: 27,202
$70,137
Walk: 15.5
97218
7.0 mi
Pop: 15,428
$88,924
Walk: 15.4
98661
7.6 mi
Pop: 50,743
$76,913
Walk: 12.4
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Data sources
U.S. Census Bureau (ACS, ZBP) · HUD Fair Market Rents · EPA Walkability Index · USDA RUCA · IRS SOI · FDIC Summary of Deposits