Food Truck Market: ZIP 78662
Opportunity Score
74
/ 100
Good
Based on walkability, population density, income levels, and food truck competition.
Market Summary
ZIP 78662 is an urban area. with a population of 3,015 and household incomes above the national median ($94,005).
Area Profile
3,015
Population
$94,005
Median Income
+26% vs. national
Urban
Area Type
Median Age: 46.5 —
older demographic, may prefer sit-down options.
College-Educated: 12.4% —
value-focused market, keep prices competitive.
Operating Costs
Local cost levels affect commissary kitchen rates, permits, and event vendor pricing.
$-666,666,700
Median Gross Rent
$250 K
Median Home Value
Quick Facts
- Area Type
- Urban
vs. National Average
Median Income
+26% vs. $74,580
Nearby Markets
78616
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78953
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78612
10.9 mi
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78602
15.2 mi
Pop: 38,190
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78644
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Walk: 7.5
78617
17.8 mi
Pop: 30,756
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Walk: 10.8
78957
18.7 mi
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Walk: 6.4
78719
20.8 mi
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$56,202
Walk: 6.7
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Data sources
U.S. Census Bureau (ACS, ZBP) · HUD Fair Market Rents · EPA Walkability Index · USDA RUCA · IRS SOI · FDIC Summary of Deposits