Food Truck Market: ZIP 90019
Opportunity Score
75
/ 100
Good
Based on walkability, population density, income levels, and food truck competition.
Market Summary
ZIP 90019 is an urban area with moderate foot traffic. with a population of 59,548 and household incomes near the national median ($73,934). There are 98 restaurants here but no registered food trucks — an untapped market with proven dining demand.
Area Profile
59,548
Population
$73,934
Median Income
-1% vs. national
Urban
Area Type
15.0/20
Foot Traffic
Very Car-Dependent
Median Age: 39.6 —
mixed-age market, broad menu appeal.
College-Educated: 29.9% —
balanced market for quality & value.
Competition
Food service establishments in ZIP 90019.
50
Sit-Down Restaurants
8.4 per 10K residents
48
Fast Food / Counter
8.1 per 10K residents
Operating Costs
Local cost levels affect commissary kitchen rates, permits, and event vendor pricing.
$1,795
Median Gross Rent
$1.3 M
Median Home Value
6
Bank Branches
$1.4 M deposits
Quick Facts
- Area Type
- Urban
- Foot Traffic
- Very Car-Dependent
- Restaurants
- 98
- Bank Branches
- 6
vs. National Average
Median Income
-1% vs. $74,580
Walkability
+4.5 pts vs. national avg
Nearby Markets
90036
1.6 mi
Pop: 39,278
$109,785
Walk: 15.8
90016
1.8 mi
Pop: 46,457
$73,516
Walk: 15.2
90018
2.1 mi
Pop: 48,745
$62,864
Walk: 14.9
90005
2.1 mi
Pop: 39,142
$49,419
Walk: 16.1
90020
2.3 mi
Pop: 38,994
$61,184
Walk: 15.0
90004
2.6 mi
Pop: 58,484
$64,826
Walk: 15.0
90008
2.7 mi
Pop: 33,252
$61,846
Walk: 11.8
90038
2.7 mi
Pop: 27,127
$61,454
Walk: 16.0
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Data sources
U.S. Census Bureau (ACS, ZBP) · HUD Fair Market Rents · EPA Walkability Index · USDA RUCA · IRS SOI · FDIC Summary of Deposits