Food Truck Market: ZIP 90036
Opportunity Score
89
/ 100
Excellent
Based on walkability, population density, income levels, and food truck competition.
Market Summary
ZIP 90036 is an urban area with high foot traffic. with a population of 39,278 and household incomes well above the national median ($109,785). There are 140 restaurants here but no registered food trucks — an untapped market with proven dining demand.
Area Profile
39,278
Population
$109,785
Median Income
+47% vs. national
Urban
Area Type
15.8/20
Foot Traffic
Very Walkable
Median Age: 36.7 —
mixed-age market, broad menu appeal.
College-Educated: 55.3% —
strong appetite for artisan/specialty food.
Competition
Food service establishments in ZIP 90036.
75
Sit-Down Restaurants
19.1 per 10K residents
65
Fast Food / Counter
16.5 per 10K residents
Operating Costs
Local cost levels affect commissary kitchen rates, permits, and event vendor pricing.
$2,788
Median Gross Rent
$1.9 M
Median Home Value
16
Bank Branches
$3.7 M deposits
Quick Facts
- Area Type
- Urban
- Foot Traffic
- Very Walkable
- Restaurants
- 140
- Bank Branches
- 16
vs. National Average
Median Income
+47% vs. $74,580
Walkability
+5.3 pts vs. national avg
Nearby Markets
90019
1.6 mi
Pop: 59,548
$73,934
Walk: 15.0
90048
1.6 mi
Pop: 21,476
$103,495
Walk: 17.0
90038
2.0 mi
Pop: 27,127
$61,454
Walk: 16.0
90211
2.4 mi
Pop: 9,120
$122,694
Walk: 16.9
90028
2.6 mi
Pop: 32,883
$61,349
Walk: 17.1
90046
2.7 mi
Pop: 48,296
$96,250
Walk: 15.2
90020
2.7 mi
Pop: 38,994
$61,184
Walk: 15.0
90004
2.7 mi
Pop: 58,484
$64,826
Walk: 15.0
Check Another Market
Or plan your budget with our startup cost calculator.
Data sources
U.S. Census Bureau (ACS, ZBP) · HUD Fair Market Rents · EPA Walkability Index · USDA RUCA · IRS SOI · FDIC Summary of Deposits