Food Truck Market: ZIP 90242
Opportunity Score
62
/ 100
Good
Based on walkability, population density, income levels, and food truck competition.
Market Summary
ZIP 90242 is an urban area with moderate foot traffic. with a population of 40,767 and household incomes above the national median ($89,075). The area has 59 restaurants and just 4 food trucks — low competition with strong demand signals.
Area Profile
40,767
Population
$89,075
Median Income
+19% vs. national
Urban
Area Type
13.9/20
Foot Traffic
Walkable
Median Age: 37.7 —
mixed-age market, broad menu appeal.
College-Educated: 17.8% —
value-focused market, keep prices competitive.
Competition
Food service establishments in ZIP 90242.
4
Food Trucks
Low competition — room to establish
1.0 per 10K residents
19
Sit-Down Restaurants
4.7 per 10K residents
40
Fast Food / Counter
9.8 per 10K residents
What this means:
Food trucks are 6.3% of the food scene here (4 trucks vs. 59 restaurants).
Moderate truck presence — demand is proven but not saturated.
Operating Costs
Local cost levels affect commissary kitchen rates, permits, and event vendor pricing.
$1,918
Median Gross Rent
$760 K
Median Home Value
4
Bank Branches
$500 K deposits
Quick Facts
- Area Type
- Urban
- Foot Traffic
- Walkable
- Food Trucks
- 4
- Restaurants
- 59
- Bank Branches
- 4
vs. National Average
Median Income
+19% vs. $74,580
Walkability
+3.4 pts vs. national avg
Food Trucks
4 vs. ~3 median
Nearby Markets
90241
1.5 mi
Pop: 45,319
$88,006
Walk: 15.0
90723
2.4 mi
Pop: 52,050
$75,250
Walk: 14.2
90706
2.5 mi
Pop: 76,819
$78,722
Walk: 13.7
90240
2.8 mi
Pop: 24,853
$101,904
Walk: 13.3
90280
3.9 mi
Pop: 91,365
$74,651
Walk: 13.9
90201
4.0 mi
Pop: 92,763
$60,927
Walk: 13.5
90650
4.1 mi
Pop: 99,900
$100,085
Walk: 13.8
90262
4.2 mi
Pop: 64,235
$75,194
Walk: 13.7
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Data sources
U.S. Census Bureau (ACS, ZBP) · HUD Fair Market Rents · EPA Walkability Index · USDA RUCA · IRS SOI · FDIC Summary of Deposits