FoodTruckCost
Home Market Analysis

Food Truck Market: ZIP 90240

Opportunity Score
83 / 100 Excellent
Based on walkability, population density, income levels, and food truck competition.

Market Summary

ZIP 90240 is an urban area with moderate foot traffic. with a population of 24,853 and household incomes well above the national median ($101,904). There are 65 restaurants here but no registered food trucks — an untapped market with proven dining demand.

Area Profile

24,853
Population
$101,904
Median Income
+37% vs. national
Urban
Area Type
13.3/20
Foot Traffic
Walkable
Median Age: 38.9 — mixed-age market, broad menu appeal.
College-Educated: 20.2% — value-focused market, keep prices competitive.

Competition

Food service establishments in ZIP 90240.

21
Sit-Down Restaurants
8.4 per 10K residents
44
Fast Food / Counter
17.7 per 10K residents

Operating Costs

Local cost levels affect commissary kitchen rates, permits, and event vendor pricing.

$1,926
Median Gross Rent
$820 K
Median Home Value
1
Bank Branches
$250 K deposits

Data sources

U.S. Census Bureau (ACS, ZBP) · HUD Fair Market Rents · EPA Walkability Index · USDA RUCA · IRS SOI · FDIC Summary of Deposits