FoodTruckCost
Home Market Analysis

Food Truck Market: ZIP 97222

Opportunity Score
77 / 100 Good
Based on walkability, population density, income levels, and food truck competition.

Market Summary

ZIP 97222 is an urban area with moderate foot traffic. with a population of 36,398 and household incomes above the national median ($83,119). There are 42 restaurants here but no registered food trucks — an untapped market with proven dining demand.

Area Profile

36,398
Population
$83,119
Median Income
+11% vs. national
Urban
Area Type
14.6/20
Foot Traffic
Very Car-Dependent
Median Age: 41.0 — older demographic, may prefer sit-down options.
College-Educated: 30.0% — balanced market for quality & value.

Competition

Food service establishments in ZIP 97222.

23
Sit-Down Restaurants
6.3 per 10K residents
19
Fast Food / Counter
5.2 per 10K residents

Operating Costs

Local cost levels affect commissary kitchen rates, permits, and event vendor pricing.

$1,641
Median Gross Rent
$490 K
Median Home Value
3
Bank Branches
$250 K deposits

Data sources

U.S. Census Bureau (ACS, ZBP) · HUD Fair Market Rents · EPA Walkability Index · USDA RUCA · IRS SOI · FDIC Summary of Deposits