Food Truck Market: ZIP 98108
Opportunity Score
63
/ 100
Good
Based on walkability, population density, income levels, and food truck competition.
Market Summary
ZIP 98108 is an urban area with moderate foot traffic. with a population of 25,529 and household incomes above the national median ($95,780). The area has 58 restaurants and just 3 food trucks — low competition with strong demand signals.
Area Profile
25,529
Population
$95,780
Median Income
+28% vs. national
Urban
Area Type
13.4/20
Foot Traffic
Walkable
Median Age: 36.9 —
mixed-age market, broad menu appeal.
College-Educated: 28.4% —
balanced market for quality & value.
Competition
Food service establishments in ZIP 98108.
3
Food Trucks
Low competition — room to establish
1.2 per 10K residents
36
Sit-Down Restaurants
14.1 per 10K residents
22
Fast Food / Counter
8.6 per 10K residents
What this means:
Food trucks are 4.9% of the food scene here (3 trucks vs. 58 restaurants).
Moderate truck presence — demand is proven but not saturated.
Operating Costs
Local cost levels affect commissary kitchen rates, permits, and event vendor pricing.
$1,465
Median Gross Rent
$720 K
Median Home Value
3
Bank Branches
$350 K deposits
Quick Facts
- Area Type
- Urban
- Foot Traffic
- Walkable
- Food Trucks
- 3
- Restaurants
- 58
- Bank Branches
- 3
vs. National Average
Median Income
+28% vs. $74,580
Walkability
+2.9 pts vs. national avg
Food Trucks
3 vs. ~3 median
Nearby Markets
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98134
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98146
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98126
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Walk: 13.8
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Data sources
U.S. Census Bureau (ACS, ZBP) · HUD Fair Market Rents · EPA Walkability Index · USDA RUCA · IRS SOI · FDIC Summary of Deposits