FoodTruckCost
Home Market Analysis

Food Truck Market: ZIP 97089

Opportunity Score
79 / 100 Good
Based on walkability, population density, income levels, and food truck competition.

Market Summary

ZIP 97089 is an urban area with low foot traffic. with a population of 15,101 and household incomes well above the national median ($123,689). There are 5 restaurants here but no registered food trucks — an untapped market with proven dining demand.

Area Profile

15,101
Population
$123,689
Median Income
+66% vs. national
Urban
Area Type
6.8/20
Foot Traffic
Car-Dependent
Median Age: 43.1 — older demographic, may prefer sit-down options.
College-Educated: 24.6% — value-focused market, keep prices competitive.

Competition

Food service establishments in ZIP 97089.

5
Sit-Down Restaurants
3.3 per 10K residents

Operating Costs

Local cost levels affect commissary kitchen rates, permits, and event vendor pricing.

$2,605
Median Gross Rent
$630 K
Median Home Value
1
Bank Branches
$57 K deposits

Quick Facts

Area Type
Urban
Foot Traffic
Car-Dependent
Restaurants
5
Bank Branches
1

vs. National Average

Median Income
+66% vs. $74,580
Walkability
-3.7 pts vs. national avg

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Data sources

U.S. Census Bureau (ACS, ZBP) · HUD Fair Market Rents · EPA Walkability Index · USDA RUCA · IRS SOI · FDIC Summary of Deposits