FoodTruckCost
Home Market Analysis

Food Truck Market: ZIP 97211

Opportunity Score
77 / 100 Good
Based on walkability, population density, income levels, and food truck competition.

Market Summary

ZIP 97211 is an urban area with high foot traffic. with a population of 33,769 and household incomes well above the national median ($112,586). With 9 food trucks and 101 restaurants, this is an active food scene.

Area Profile

33,769
Population
$112,586
Median Income
+51% vs. national
Urban
Area Type
16.3/20
Foot Traffic
Very Walkable
Median Age: 38.7 — mixed-age market, broad menu appeal.
College-Educated: 44.9% — strong appetite for artisan/specialty food.

Competition

Food service establishments in ZIP 97211.

9
Food Trucks
Moderate — proven market
2.7 per 10K residents
64
Sit-Down Restaurants
19.0 per 10K residents
37
Fast Food / Counter
11.0 per 10K residents
What this means: Food trucks are 8.2% of the food scene here (9 trucks vs. 101 restaurants). Moderate truck presence — demand is proven but not saturated.

Operating Costs

Local cost levels affect commissary kitchen rates, permits, and event vendor pricing.

$1,863
Median Gross Rent
$630 K
Median Home Value
4
Bank Branches
$400 K deposits

Quick Facts

Area Type
Urban
Foot Traffic
Very Walkable
Food Trucks
9
Restaurants
101
Bank Branches
4

vs. National Average

Median Income
+51% vs. $74,580
Walkability
+5.8 pts vs. national avg
Food Trucks
9 vs. ~3 median

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Data sources

U.S. Census Bureau (ACS, ZBP) · HUD Fair Market Rents · EPA Walkability Index · USDA RUCA · IRS SOI · FDIC Summary of Deposits