Food Truck Market: ZIP 78725
Opportunity Score
85
/ 100
Excellent
Based on walkability, population density, income levels, and food truck competition.
Market Summary
ZIP 78725 is an urban area with moderate foot traffic. with a population of 10,746 and household incomes well above the national median ($105,795).
Area Profile
10,746
Population
$105,795
Median Income
+42% vs. national
Urban
Area Type
14.3/20
Foot Traffic
Very Car-Dependent
Median Age: 36.9 —
mixed-age market, broad menu appeal.
College-Educated: 26.0% —
balanced market for quality & value.
Operating Costs
Local cost levels affect commissary kitchen rates, permits, and event vendor pricing.
$2,232
Median Gross Rent
$330 K
Median Home Value
Quick Facts
- Area Type
- Urban
- Foot Traffic
- Very Car-Dependent
vs. National Average
Median Income
+42% vs. $74,580
Walkability
+3.8 pts vs. national avg
Nearby Markets
78742
3.6 mi
Pop: 847
$-666,666,700
Walk: 8.4
78724
4.4 mi
Pop: 31,103
$77,926
Walk: 8.4
78617
5.7 mi
Pop: 30,756
$71,640
Walk: 10.8
78721
5.9 mi
Pop: 10,997
$84,573
Walk: 12.9
78741
7.3 mi
Pop: 45,951
$66,741
Walk: 12.2
78723
7.4 mi
Pop: 38,129
$100,329
Walk: 12.8
78719
7.6 mi
Pop: 1,796
$56,202
Walk: 6.7
78702
7.7 mi
Pop: 25,985
$102,171
Walk: 16.1
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Data sources
U.S. Census Bureau (ACS, ZBP) · HUD Fair Market Rents · EPA Walkability Index · USDA RUCA · IRS SOI · FDIC Summary of Deposits